The Fertiliser Quality Council, (FQC), launched a DVD on Monday 17th entitled Plants Need Feeding.

Its key message is that if we don’t feed plants the country is in dire straits.

FQC chair, Neil Barton, said it was important to remember that seven out of every ten dollars New Zealand earned came from plants.

“Whether it is from grass feeding our dairy, meat and wool industries, trees, grain and seeds, fruit and vegetables or wine it is healthy plants that keep New Zealand growing,” Barton said.

“A healthy plant requires nutrients, phosphorous, nitrogen, calcium, potassium and sulphur as well as moisture and sunlight.”

“We provide those nutrients with fertiliser.”

“If we don’t we are mining our soils and that is grossly irresponsible.”

“Feeding our plants responsibly is a highly specialised job costing the agricultural industry over $2 billion annually.”

“That is investment by the rural sector for the good of the country.”

“With healthy and vibrant plants New Zealand can increase its agricultural exports to $40 billion by the end of 2015.”

“Without healthy plants supported by responsible fertiliser application that figure could by just $13 billion.”

“That would be catastrophic for us all,”Neil Barton said.

The DVD was launched at the Kingsgate Conference Centre in Palmerston North at 6pm on Monday 17th February and will be available soon here on this website.

For further comment please contact: Neil Barton: (03) 6888238, (021) 441125 or Kevin Geddes, Executive Director (03) 3078148, (0272) 033437.